Apparently you get that finish if you acid etch it first. Since we skipped that step, it turned out as one flat color. Which I like, I just wasn’t expecting it!
It looks a lot like paint, right? The benefits of the stain over paint though, are that it’s a lot harder to chip. It will have a much better durability than the porch and floor paint we used at Grandma’s house. We also sealed it with a wet-look concrete sealer, so it will stay nice and shiny (and easy to clean!) Since we didn’t acid-etch the floor, we could have saved ourselves a lot of trouble by rolling on the stain rather than using the garden sprayer (which got stain everywhere and cost me a couple of hours of touch up paint) but such is life. I’m quite happy with the solid look, and it will be much cleaner than our old, pet-stained carpet. It already smells so much better, we should have done it ages ago!